After reviewing your first round of the website drafts, you might feel that your designer is in the right art direction – which is great! Or…you might not think that it has the right look and feel. But most importantly, you need to know how to communicate specific things to your web guy clearly in order for him to make the necessary revisions correctly.
Here it is, we break it down for you easy and quick!
#01 – Color Scheme
How do you like that red paired with soft grey? Do you prefer to have a lighter color tone, or darker or more neutral color? For color combination ideas, you can visit ColourLovers.com.
#02 – Layout Structure
What do you think of the header section – where the menu navigation is located. How about the main content section, whether it is a full-width, or with right/left side bar panel. The goal is to create a layout that makes sense for people to navigate conveniently with lesser confusion.
#03 – Details & Placements
Is it too full, clutter or too empty? If you have too much content, either we need to break it down into more pages, or cut content. And vice versa if it is too empty, look for ideas to add good content for your website, [ click here ].
#04 – Font Pairings
The style of a font conveys a certain voice to its readers. Determine if your website should have a more modern or a more conservative look, depending on how you want your audience perceive your brand.
#05 – Image & Graphic
A picture says a thousand words, so it is crucial to find the right image and graphic as your visual eye candy in your website. Do you need to source for stock images? Turn to istockphoto.com for your graphic element needs.
#06 – Size & Proportion
With the many sizes of monitor screen, and smartphones and tablets, your website needs to present itself in a fairly consistent look (in size and proportion) in a wide variety of sizes and resolutions. How you see the website mockups in your computer screen is not necessarily what people see in their computer screen, so make sure you are viewing the mockups in its actual size with your graphic viewing devices.